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| Titre : | The long haul : How leaders can shift mindsets and behaviors to reopen safely |
| Auteurs : | Matt Craven ; Andy Fong ; Taylor Lauricella ; Tao Tan |
| Type de document : | document électronique |
| Editeur : | McKinsey & Company, 2020 |
| Format : | 9 p. |
| Langues: | Anglais |
| Catégories : |
Thésaurus CEREQ CRISE SANITAIRE ; PRATIQUE DE GRH ; GUIDE ; COMPORTEMENT ; CHANGEMENT SOCIAL ; SANTE AU TRAVAIL |
| Résumé : | The influence model is not only a template for organizational transformation but also a solid guide to crafting a sustainable response to the COVID-19 crisis. […]. Enter the influence model, which has four interrelated and evidence-based practices to drive mindset and behavior change: offering clear and consistent messaging to foster better understanding of the coronavirus, using formal mechanisms to shape safe behavior, teaching practical skills to instill confidence, and leveraging role models who reinforce new norms. Decision makers can use the influence model at scale to promote public health, employee safety, and customer confidence for the long term. (source: article) |
| Document Céreq : | Non |
| En ligne : | https://www.mckinsey.com/business-functions/organization/our-insights/the-long-haul-how-leaders-can-shift-mindsets-and-behaviors-to-reopen-safely?cid=other-eml-alt-mip-mck&hlkid=87adf872ede54fc6936eb9a5ae5e2074&hctky=12244426&hdpid=9c972012-873b-475d-9c08 |
Documents numériques (1)
 The-long-haul-How-leaders-can-shift-mindsets-and-behavior-to-reopen-safely_(1).pdf Adobe Acrobat PDF |
